I will not start with "why discovery is important" or anything like that. Also, I won't focus on how this fits into your company strategy. Tim Herbig wrote a big, great guide on this.
I want you to get started in the next 10mins.
Here's a talk I recently gave on the topic. It covers my approach to setting up product discovery with teams.
🚧 I'm still working on a written practical guide 🚧 Subscribe to the newsletter to get it straight off the press.
The full guide will be published here in a few weeks.